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Marianna is PhD candidate in Management specializing in Strategic Management and Entrepreneurship. With a background in Economics and expertise in econometrics and economic modeling, her research examines digital transformation in the creative industries. She focuses on the integration of ecosystems and platforms in non-fungible token (NFT) projects, analyzing both the challenges and opportunities for entrepreneurs and small businesses. In 2023, she launched her own NFT collection, gaining valuable hands-on experience in digital platforms and strategic decision-making. Her work bridges technological advancements and cultural ecosystems, aiming to foster innovation and sustainability in the creative industries.
