- Docente: Sabrina Scarito
- Credits: 6
- SSD: SECS-P/07
- Language: Italian
- Teaching Mode: Traditional lectures
- Campus: Bologna
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Corso:
First cycle degree programme (L) in
Computer Science (cod. 8009)
Also valid for Second cycle degree programme (LM) in Cinema, Television and Multimedia Production (cod. 5899)
First cycle degree programme (L) in Information Science for Management (cod. 8014)
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from Feb 17, 2025 to May 13, 2025
Learning outcomes
This course aims at introducing the student to the main strategic issues at the business level. At the end of the course the student knows what a strategy is and how a competitive advantage can be achieved through the analysis of the industry and of the internal resources and capabilities. He/She understands the importance of business models, including the role of organizational structures and technological innovation. The student is able to define a business strategy and to evaluate a business strategy by situating the business in its context
Course contents
Strategy and results
Sector structure and company positioning
Sector dynamics and strategic change
Strategy evaluation
Strategy evaluation in the multi-business enterprise
Readings/Bibliography
- Teacher's slides on virtuale.unibo.it
- Lecture notes
- R. M. Grant, L’analisi strategica per le decisioni aziendali, il Mulino, 2020
Teaching methods
Lectures
Assessment methods
Written exam
Teaching tools
Textbooks
Slides
PapersOffice hours
See the website of Sabrina Scarito